AWARENESS

Within the Insafe network of Safer Internet Centres (SICs), National Awareness Centres (NACs) focus on raising awareness and understanding of safer internet issues and emerging trends.

They run campaigns to empower children, young people, parents, carers and teachers with the skills, knowledge and strategies to stay safe online and take advantage of the opportunities that the internet and mobile technologies provide.

The network also works extensively with other stakeholders, such as the research community, industry and other NGOs, to extend the reach of key messages and awareness-raising actions.

On this page, you'll find a selection of articles corresponding to awareness-raising work.

To find contact details for your National Awareness Centre, visit your Safer Internet Centre profile page.

YouTube stars: young entrepreneurs and digital technology

  • Awareness
  • 15/12/2016
  • Evelina, youth panellist and YouTube star

Social media relies on sharing, which can translate into more views, a higher number of followers and lately, into potential 21st century careers, such as becoming a YouTube star.

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Commercialisation of children online – media literacy must complement regulation

  • Awareness
  • 15/12/2016
  • Norwegian Safer Internet Centre

The December 2016 edition of the BIK bulletin focuses on online adverting and the commercialisation of childhood. Here, we hear from Lars Erik Krogsrud, advisor at the Norwegian Media Authority and Thomas Haugan-Hepsø, senior advisor and project coordinator for Safer Internet Centre Norway/The Norwegian Media Authority on some of the challenges they are facing in the new digital age.

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Teens need to be aware of online advertising models

  • Awareness
  • 15/12/2016
  • Christina, Greek youth panellist

Hearing the views and the voices of youth is an important part of the work we do in aiming to create a better internet for kids. As part of our December 2016 edition of the BIK bulletin which focuses on online adverting and the commercialisation of childhood, we asked some of our youth panellists their views. Here, Christina from Greece shares her viewpoint.

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Empowering children to cope with embedded advertising

The December 2016 edition of the BIK bulletin focuses on online adverting and the commercialisation of childhood. Here, we hear from Ini Vanwesenbeeck, Verolien Cauberghe and Liselot Hudders from Ghent University on the Belgian AdLit research project which seeks to identify how best to empower children to cope with embedded advertising online.

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BIK bulletin: Focus on online advertising

In each edition of the BIK bulletin, we look at a topical issue – this month our focus is on online advertising and the commercialisation of children and young people.

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Fake news

In recent weeks, "fake news" has become a hot topic. In the recent US presidential elections, ‘fake news' involving both candidates and its possible influence on US voters' decision-making processes have been at the frontline of discussions. 

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It's easy to get influenced online by people you look up to

  • Awareness
  • 14/12/2016
  • Ida, Swedish youth panellist

Hearing the views and the voices of youth is an important part of the work we do in aiming to create a better internet for kids. As part of our December 2016 edition of the BIK bulletin, which focuses on online adverting and the commercialisation of childhood, we asked some of our youth panellists their views. Here, 16-year-old Ida from Sweden has her say.

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Online business models are broken

  • Awareness
  • 14/12/2016
  • Martin Schmalzried, COFACE

In this article, we hear from Martin Schmalzried of COFACE (Confederation of Family Organisations in the EU) on some of the many challenges presented by online business models, and especially how these might impact on internet users.

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Kids and the connected home

  • Awareness
  • 12/12/2016
  • FOSI and the Future of Privacy Forum

On 1 December 2016, FOSI (Family Online Safety Institute) and the Future of Privacy Forum released a white paper on ‘Kids and the Connected Home: Privacy in the Age of Connected Dolls, Talking Dinosaurs, and Battling Robots'.

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IGF workshop: Is personal data ‘mine' or there to be ‘mined'?

At the recent Internet Governance Forum (IGF), which this year took place in Guadalajara, Mexico from 6-9 December 2016, Insafe organised a workshop (WS 114) titled "Is personal data ‘mine' or there to be ‘mined'?".

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