Germany celebrates Safer Internet Day

  • Awareness
  • 14/03/2017
  • German Safer Internet Centre

The German Safer Internet Centre (SIC) celebrated Safer Internet Day (SID) 2017 with a variety of activities. All over the country, more than 240 registered SID events took place on 7 February, ranging from high-level conferences (including Federal Ministries) to individual workshops in schools and libraries.

Our national focus this year was on (online) bullying, with a number of new publications on the topic. Several online and offline measures helped to further promote the subject.

New materials
For the first time, klicksafe published an education pack in advance of Safer Internet Day, including three practical projects for schools. The material "SID spezial" on (cyber)bullying has been downloaded more than 1,200 times since its release in the middle of January 2017. As an incentive, participating schools could also register for a competition and win an anti-bullying training session for their school.

The National Awareness Centre also released its completely revised (cyber)bullying material on SID, as well as a new flyer promoting the (cyber)bullying first aid app. To date, more than 750 print copies of the new teaching material have been ordered and over 12,000 copies of the flyers have been sent to schools all over the country.

SID press conference
The klicksafe main SID event was a press conference at a school in Berlin (Französisches Gymnasium) with keynote speeches by Federal Government Commissioner for Culture and the Media, Prof. Monika Grütters, and neuroscientist Prof. Dr. Joachim Bauer (University of Freiburg). During the press conference, the new klicksafe material "What to do about (cyber)bullying?" (Was tun bei (Cyber)Mobbing?") was introduced with a short expert talk (klicksafe, Nummer gegen Kummer, Konflikt-KULTUR). The material marks a shift in the way of addressing (cyber)bullying: with an interdisciplinary and systemic approach including measures of intervention, bullying is presented in its entirety. Several workshops and a town hall discussion with well-known supporters such as actress Felicitas Woll, YouTube stars from "The Simple Club" and more than 120 pupils were also part of the event.

Online campaigns
The German awareness centre, klicksafe, collaborated with helpline and hotline partners for a Thunderclap campaign called "Mobbern den Ton abdrehn" (Mute bullying) with a social reach of up to 328,000 impressions before SID.

In collaboration with well-known German YouTube stars, klicksafe produced a video series called "Ich war's" (I did it) with confessions of bullies, victims and bystanders. The format has proved to be a huge success with 70,000 views of the video in less than a month - watch the video series here.

As a learning from former editions of SID, the German Safer Internet Centre (SIC) decided to hold an anti-bullying week by extending its social media activities in the week following Safer Internet Day with daily posts featuring different aspects of (cyber)bullying, promoting also partner activities and competitions. One activity was a photoshoot and a call for pictures with the time out sign as a statement against bullying.

An overview of the key aspects of our work can be found on our Safer Internet Day storytelling site: (which has received over 15,000 page views within one month).

Find out more about Safer Internet Day in Germany.

Find out more about the work of the German Safer Internet Centre, including its awareness raising, helpline, hotline and youth participation services.

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Safer Internet Day 2017 was a great success! 

On Tuesday 7 February 2017, we celebrated the 14th edition of Safer Internet Day. With a theme of "Be the change: Unite for a better internet", the day called upon all stakeholders to join together to make the internet a safer and better place for all, and especially for children and young people.