Safer Internet Day 2018 was a great success!

On Tuesday, 6 February 2018, we celebrated the 15th edition of Safer Internet Day. With a theme of "Create, connect and share respect: A better internet starts with you", the day called upon all stakeholders to join together to make the internet a safer and better place for all, and especially for children and young people.

2018-03-28 BIK Team awareness, sid

The 2018 edition of Safer Internet Day counted on the support of more countries (140+) and more organisational supporters (80+) than ever before, right across the globe. The Safer Internet Day website – the home of all things SID – showcased the many events and actions taking place across all around the world, directing users to local contacts and sources of support and information for helping to establish a safer and better internet in their respective countries. The SID site counted more than 39,000 user sessions on the day, and attracted the attention of many more countries who hope to get involved in future editions of SID.

Much activity of the day played out through social media, with a Thunderclap kick starting the day with the support of 798 people and a potential social reach of 2.7 million people. The coordination level profiles concluding the day with 17,200 fans on Facebook and 30,000 followers on Twitter. The #SID2018 and #SaferInternetDay hashtags trended worldwide several times during the day with in excess of 102,000 tweets and a potential 1.5 billion impressions.

Local actions by the global network of Safer Internet Centres, Safer Internet Day Committees and SID Supporters expand the reach of the SID messages much, much more.

The day also enjoyed the support of many influential supporters such as the European Commission, Digital Single Market, Commissioner Gabriel, Commissioner Navracsics, Andrus Ansip, INTERPOL, UNODC, Twitter, YouTube, Google, UNICEF, BBC, Android and Microsoft to name just a few.

As always, there was also some great industry support for the day. This year, Google included a Safer Internet Day promotion on many of its market search pages while also encouraging a Google security check-up in honour of the day, Facebook provided free ad credit to help boost our posts, Snapchat created a special SID geofilter for its users, while Twitter helped to raise visibility of the campaign hashtags by creating a special Safer Internet Day emoji and by providing some Ads for Good credit.

We thank you all for your support in making it such a huge success!

Since the day, a number of success stories from the European network of Safer Internet Centres (SICs) have been shared on the Better Internet for Kids (BIK) portal as follows:

Several Safer Internet Day Committees and supporters across the globe have also shared their successes:

And, as always, as one Safer Internet Day draws to a close, we're already starting to prepare for the next - save the date for SID 2019!

We hope to bring you news on the theme of the SID 2019 campaign in the coming months. In the meantime, keep checking the Safer Internet Day website for the latest information, like the SID Facebook page or follow SID on Twitter.

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