Positive online content approaches across Europe

As our first Positive Online Content Campaign (POCC) Awareness Week draws to a close, today we focus on national positive online content initiatives as led by the network of Safer Internet Centres (SICs) across Europe. Here, we hear from a few of our SICs on their work in this area and how they've celebrated the campaign.

Date 2017-09-29 Author BIK Team Section awareness, positive-content


In Germany, activities to mark the Positive Online Content Campaign Awareness Week were jointly organised by klicksafe (the awareness-raising strand of the German Safer Internet Centre) together with fragFINN, FSM and jugendschutz.net. Activities included:

  • Intensive social media promotion via Facebook and Twitter, also utilising the social media channels of campaign partners.
  • A klicksafe webinar for parents, with experts from fragFINN and jugendschutz.net. The webinar attracted more than 50 participants.
  • A Twitter chat (format #edchat) by FSM for providers, with klicksafe, fragFINN, and several providers and initiatives participating. A "storify" of the chat was created and distributed.
  • Infographics and tips graphics translated into German and widely disseminated (via social media, partner websites, and so on).
  • A call for action was issued to providers to join the week, to post their own content and raise awareness of the importance of positive online content.
  • Various editorial content was created by fragFINN, including:
  1. surf tips with best practice examples (How to find information online, If you were to create your own website, what would be important for you?, and so on).
  2. practical tips for parents, pedagogues and providers.
  3. publication of infographics.
  4. blog entry on wir-machen-kinderseiten.de (a portal for existing and potential content providers).
  • Various editorial content was created by jugendschutz.net, including:
  1. a topical daily focus on klick-tipps.net.
  2. information about positive content and the POCC week on the jugendschutz.net website.
  3. content (thematic specials, articles, posts) created for media literacy initiatives SchauHin! and Gutes Aufwachsen mit Medien (Growing up well with media) which was widely distributed via their channels.

Visit the German profile page on the Positive Online Content Campaign website.


With weekly visits to schools, the SaferInternet4Kids team (the awareness-raising strand of the Greek Safer Internet Centre) attempts to convey to children the importance of positive internet engagement which can help them to stay safe beyond any limit or rule. A major contribution to this effort is the material created by the Greek SIC, which is available through the SaferInternet4Kids.gr website. This informative portal provides a whole range of multimedia material which is refreshed daily, including comprehensive guides, free online tools, presentations on hot topics, awareness videos, informative webinars, lesson plans, and so on. Quizzes, educational material for all ages, and a regularly-updated news section covering the latest developments on internet safety and privacy supplement the content. The portal has received a great response from teachers, students and parents alike.

Read a dedicated article on how the Greek Safer Internet Centre promotes positive online content here, including some further examples of positive online content within the country.

Visit the Greek profile page on the Positive Online Content Campaign website.


The Romanian Safer Internet Centre got behind the POCC Awareness Week with a whole range of activities, as outlined below:

  • Monday, 25 September 2017: launch of a "activation kit" aiming to raise awareness about kids' online rights (connected to the General Data Protection Regulation (GDPR) also).
  • Tuesday, 26 September 2017: launch of a volunteering programme titled "Ora de Net" (The net lesson) focusing on online collaboration. The initiative encourages kids, young people, parents, teachers, school administration, media companies, industry and local government representatives to work together for better online experiences.
  • Wednesday 27 September 2017: launch of promotional material for parents concerning "communicating with your kids about new technologies".
  • Thursday, 28 September 2017: promotion of the positive online content criteria checklist, with a particular focus on the Romanian translation.
  • Friday, 29 September 2017: focus on national initiatives and resources on the topic of #positivecontent.

Visit the Romanian profile page on the Positive Online Content Campaign website.


In Hungary, our partners organised an international conference on "The impact of the Internet on children and youth", from 27-29 September in Balatonalmádi, Hungary, which also touched upon aspects relevant for the purposes of the Positive Online Content Campaign. This included not only disseminating the Hungarian translation of the criteria checklist but also raising awareness about the European-level campaign and positive content principles.

Visit the Hungarian profile page on the Positive Online Content Campaign website.

Discover more about your local Safer Internet Centre and explore more of the best examples of positive online content for children in your national language on the Positive Online Content Campaign website, and check out the #positivecontent and #ChatPOCC hashtags for the latest news.

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