To mark Safer Internet Day 2024, the Austrian Safer Internet Centre presented the results of a new youth study on "Beauty ideals on the internet". The study examines the effects of digital media use on young people's body-related self-image. To this end, 400 young people between 12 and 17 years old were questioned about their experiences, supplemented by four in-depth focus groups with 56 participating pupils. The results show that the pressure on young people to conform to unrealistic body images is high. At the same time, the important role of parents and other caregivers in dealing with beauty ideals becomes clear.
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