In each edition of the BIK bulletin, we look at a topical issue – this September 2019, on the occasion of the Positive Online Content Awareness Month, we delve into positive online content: what it is, why it is necessary, how children (aged 0-12) can benefit from it, and how its production and mainstreaming can be facilitated to reach as many users as possible. In doing so, the present BIK bulletin will feature the perspectives of the different groups that have a stake in positive online content: young people, parents and carers, teachers and other educational staff, content producers, policy makers and the research community.